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Gardenia Bakeries KL
Gardenia About Us
Gardenia Bakeries (KL) Sdn Bhd rolled the first loaf of bread off its line in 1986. Within four short years, it became the bread market leader with an astounding 99 percent brand recall rate and 80 percent top-of-mind recall.
 
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Brief History

In 1969, an American named Horatio Sye Slocumm was sent by International Executive Service Corporation (IESC) to East Malaysia to start a bakery. Mr. Slocumm brought with him 35 years of baking experience with one of America's leading chain of bakeries. Gardenia was born.

Gardenia Bakeries (KL) Sdn Bhd rolled the first loaf of bread off its line in 1986. Within four short years, it became the bread market leader with an astounding 99 percent brand recall rate and 80 percent top-of-mind recall.

Gardenia's range of products grew and evolved through the years, becoming better and better with each step. Leveraging on its brand strength, Gardenia now produces a variety of baked products to satisfy consumers' demands.

Achievement
2008: Superbrands Malaysia's Choice Award, Superbrands Malaysia
2008: Named Top 10 favourite brands in Malaysia
2007: Highly Commended Product Award, Malaysian Institute of Food Technology (MIFT)
2006, 2007: Low Glycaemic Diabetic-Friendly, Diet-Friendly Seal, Glycemic Research Institute, Washington D.C.
2006: Superbrands Consumers' Choice Award, Superbrands Malaysia
2005: Universal Integrated System – ISI 2020, Research Institute of Standards in Islam
2005: MS 1480:1999 – Food Safety according to Hazard Analysis and Critical Control Point (HACCP) System, SIRIM QAS International Sdn Bhd
2004: National Award for Creativity and Innovation, Malaysian Design Technology Centre
2002, 2003/2004, 2005: Superbrands Awards for 3 consecutive terms, Superbrands Malaysia
2002: Quality Management Systems ISO 9001, SIRIM QAS International Sdn Bhd
2001: Best Supplier 2001 (Category: Bread), Dairy Farm Giant Retail
 
   
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